SEO is no longer a term that is presented, but a concept that is embraced. Many people benefit from acquiring new customers and a better online presence thanks to this practice. However, there is more to it than that. 

Indeed, optimising your SEO is also about providing your consumers with unique and varied experiences with consistent information wherever they can find you. 

In this guide, we talk about this essential technique, but we also share with you the keys to building a good SEO strategy according to your target and your needs. You will find a list of best practices and our advice as a professional.

Contents: 

• What's SEO ?
• Understanding and using the right keywords 
• Knowing the basics of effective referencing
• Developing the right strategy
• And finally, organising the tags and architecture of your website. Please note that for the moment our guide is only available in French.